OUR PHILOSOPHY
We strive to create iconic branding and design communication that solves problems, evokes emotions and telegraphs the brand story to consumers.
All projects start simply: ask hard, pertinent questions to provide clarity of vision.
Identify and articulate appropriate branding solutions to realize marketing and business opportunities.
Respect our client’s / employees voice and tastes throughout the process.
Deliver timeless, smart and ownable solutions that connect with consumers and clients.
Designers. Consultants. Partners.
Telegraphic provides clients top-tier agency deliverables from strategic brand direction to design execution. We love to execute everything in house, but will partner with experts in specific fields to dive deep as appropriate or act as consultants when others need our expertise.
Brand Strategy + Mood Boards
We can help identify the target and brand problems, distill the market opportunities and trends. We bring the strategic brand opportunity and aesthetic to life through intuitive, concise documentation and visual reference boards.
DELIVERABLES
category brand audits
brand opportunity strategy
creative briefs
brand essence mood boards
look and feel mood boards
full brand story guides
Product + Brand Naming
With a name often being the first impression, we know a brand appropriate name is critical. We provide proprietary and intuitive names for products, brands and services along with optimal URLs.
DELIVERABLES
brand + product names
multi product naming conventions
nomenclature for web
titling strategy for marketing
Logos and Identity Programs
Logos and corporate identity systems; from comprehensive style guides and corporate standards to fully implemented corporate ID stationery systems.
DELIVERABLES
logo design
style guides
stationery systems
digital stationery
Integrated Brand Programs + Environments
Retail, spa and hospitality concept design and implementation. We collaborate with architects and interior designers to communicate and create complete brand experiences. From overarching messaging and aesthetics through executing design standards throughout a location, we help telegraph the brand story and ensure continuity for multiple locations.
DELIVERABLES
brand strategy coordination
brand identity adherence
interior design consultation
architecture consultation
retail package design
way finding signage
promotional + retail signage
print + digital collateral
marketing support
Package Design
Beauty, cosmetic and food packaging are our specialties. We can provide competitor analysis, form sourcing and print procurement; as well as design your product packaging to ensure you communicate your brand on message and on budget.
DELIVERABLES
package form design
package + label design
shippers
POS displays
kiosks
form + print sourcing
Printed Collateral, Promotions + Advertising
We conceive, design and implement printed marketing collateral to introduce, inform and remind consumers about the uniqueness of your brand.
DELIVERABLES
brochures
print ads
catalogs
direct mail
book design
product sell sheets
FSI’s
print sourcing
Digital Collateral,
Promotions + Advertising
Every business relies on their web presence in one form or another to succeed. We create properly branded websites (we are designers, not engineers) as well as email promotions, digital ads, etc. that carry your brand message and aesthetic. We partner with SEO specialists to ensure you rank high in search, while keeping your visual integrity and looking like your brand for consumers.
DELIVERABLES
websites
emails
online ads
SEO support
interactive displays
powerpoint presentations