The Chatwal Hotel

A 5 star luxury hotel designed by architect Thierry Despont in a Stanford White building in the theater district in New York. The overall strategy was ]the romance of the “baby grand hotels of the 30’s – club like and streamlined.  Familiar yet new.

Brand Strategy, Logo, Corporate Identity System, Style Guide, Architectural Signage, Retail Design, On-site Ancillaries, Promotional Collateral
chatwal and lambs club exterior
prelaunch collateral detail
launch collateral
lobby clockface
room keys
room service cards and in room menus
in room menu detail
In-room ancillaries
Exterior black
Lambs Club Identity
Chef GZ
LC Menu Exterior
LC Menu interior
LC gift cards
LC Stationery
LC stationery / gift card
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